Jody Spencer has over 25 years of experience building strategic marketing programs and partner ecosystems for B2B software. She has played key roles that span multiple size organizations including Fortune 1000, SMB and start-ups covering enterprise and SMB sales motions as well as on-prem, Cloud and SaaS solutions.
Her passion and expertise focuses on activating the right GTM levers to drive pipeline and growth by analyzing company structure and processes, architecting dynamic customer journeys, building cohesive partner ecosystems and enhancing customer experience.
Jody is an Ambassador for GTM Partners, a firm focused on changing the way the analyst industry provides value to businesses, a founding member of RevRoom, a community-led group collaborating on the future of B2B go-to-market programs, and Co-President of the Boston Chapter of Club CMO. She is also the co-creator, co-host, and producer of βIn The Hot Seat,β an influencer focused digital broadcast that discusses and debates CX and CRM challenges, on the PPN Network.
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